In terms of market share, Total Media is clearly lagging behind, losing to Vocus in all segments.
Vocus has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Health and 84 other categories.
Total Media is leading in People & Society, Religion & Spirituality, Gay, Lesbian, & Bisexual, Cooking & Recipes and 12 other categories.
Vocus is leading in most countries, including United States, India, United Kingdom, Canada and 25 other countries.
Total Media is leading in Israel, Viet Nam, Thailand, Brazil and 2 other countries.