Market Share by Top Websites

1 Unica is leading in Top 1M Sites and The Entire Web.

2 TouchCommerce is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 94 other categories.

2 TouchCommerce is leading in Internet & Telecom, Telecommunications, Consumer Electronics, Tourism and 7 other categories.

Geography

1 Unica is leading in most countries, including United States, Japan, United Kingdom, Canada and 80 other countries.

2 TouchCommerce is leading in Tuvalu, Montenegro, Peru, British Indian Ocean Territory and one other country.