Market Share by Top Websites

1 Unica is leading in Top 1M Sites and The Entire Web.

2 TouchCommerce is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Health, Finance and 90 other categories.

2 TouchCommerce is leading in Internet & Telecom, Telecommunications, Shopping, Consumer Electronics and 14 other categories.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Japan, Canada and 73 other countries.

2 TouchCommerce is leading in Switzerland, Ukraine, Colombia, Slovenia and 3 other countries.