Market Share by Top Websites

1 Viacom Targeting is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, TraceMyIP is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 TraceMyIP has better usage coverage in more websites categories. Including Computers Electronics & Technology, Science & Education, Health, Law & Government and 18 other categories.

2 Viacom Targeting is leading in Arts & Entertainment and Games.

Geography

1 TraceMyIP is leading in most countries, including United States, India, United Kingdom, Canada and 47 other countries.

2 Viacom Targeting is leading in Italy, France, Czech Republic, Peru and 10 other countries.