Market Share by Top Websites

1 Trialfire is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Search Marketing Analytics is clearly lagging behind, losing to Trialfire in all segments.

Websites Categories

1 Trialfire has better usage coverage in more websites categories. Including Sports, Computers Electronics & Technology, Health, Travel & Tourism and 14 other categories.

2 Yahoo Search Marketing Analytics is leading in E-commerce & Shopping, Lifestyle, Heavy Industry & Engineering, Home & Garden and one other category.

Geography

1 Trialfire is leading in most countries, including Canada, United States, China, India and 30 other countries.

2 Yahoo Search Marketing Analytics is leading in South Korea, Japan, Taiwan, Hong Kong and 6 other countries.