Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WebTrends Ads is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 86 other categories.

2 WebTrends Ads is leading in Law, Law & Government, Industrial Goods & Services, Consumer Electronics and 6 other categories.


1 TripleLift is leading in most countries, including United States, United Kingdom, Canada, India and 28 other countries.

2 WebTrends Ads is leading in Indonesia, China, Switzerland, Portugal and 11 other countries.