TurnTo is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
UserReport has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, News & Media and 45 other categories.
TurnTo is leading in Shopping, Home & Garden, Beauty & Fitness, Clothing and 30 other categories.
UserReport is leading in most countries, including Denmark, Ukraine, Sweden, Norway and 17 other countries.
TurnTo is leading in United States, Canada, China, Germany and 11 other countries.