TurnTo is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
UserReport has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 49 other categories.
TurnTo is leading in Shopping, Home & Garden, Beauty & Fitness, Clothing and 28 other categories.
UserReport is leading in most countries, including Denmark, Ukraine, Sweden, Colombia and 20 other countries.
TurnTo is leading in United States, Canada, Australia, United Kingdom and 7 other countries.