Market Share by Top Websites

1 Yieldlab is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Underdog Media is clearly lagging behind, losing to Yieldlab in all segments.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Business & Industry, Shopping, Music & Audio, Sports and 67 other categories.

2 Underdog Media is leading in Computer & Electronics, Software, Arts & Entertainment, News & Media and 41 other categories.

Geography

1 Underdog Media is leading in most countries, including United States, United Kingdom, India, Canada and 44 other countries.

2 Yieldlab is leading in Germany, France, Austria, Switzerland and 19 other countries.