Market Share by Top Websites

1 Yieldlab is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Underdog Media is clearly lagging behind, losing to Yieldlab in all segments.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Business & Industry, Shopping, Music & Audio, Sports and 73 other categories.

2 Underdog Media is leading in Computer & Electronics, Software, News & Media, Arts & Entertainment and 39 other categories.

Geography

1 Underdog Media is leading in most countries, including United States, United Kingdom, Brazil, Canada and 47 other countries.

2 Yieldlab is leading in Germany, Austria, France, Switzerland and 19 other countries.