Varick Media Management (VMM) was born out of MDC Partners in 2008 as the first data-driven trading desk for agencies and brands. VMM’s skilled human capital leverages granular audience insights and real-time bidding through a multi-bid tec...
Varick Media Management is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Widdit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Religion & Spirituality, Business & Industry and 61 other categories.
Varick Media Management is leading in Sports, Shopping, Autos & Vehicles, Health and 39 other categories.
Widdit is leading in most countries, including Brazil, India, Israel, Russia and 37 other countries.
Varick Media Management is leading in United States, Canada, Australia, Hong Kong and 7 other countries.