In terms of market share, WebTrends Ads is clearly lagging behind, losing to WidgetBucks in all segments.
WidgetBucks has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 39 other categories.
WebTrends Ads is leading in Law, Law & Government, Mental Health, Health and one other category.
WidgetBucks is leading in most countries, including India, United States, United Kingdom, Pakistan and 16 other countries.
WebTrends Ads is leading in Japan, Canada, United Arab Emirates, Poland and 5 other countries.