Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads.
Adwit technology manages traditional display formats (banners, text links), and more innovative formats (In-text, interstitial, videos). Adwit's In-text optimization for ad campaigns puts it miles ahead of all ad servers on the market.