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Technologies in use by americancolumn.com

AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...

Ads.txt stands for Authorized Digital Sellers and is a simple, flexible and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their digital inventory.

AdSense is an ad serving application run by Google. Website owners can enroll in the program to enable text, image, and, more recently, video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google not only offers AdSense for ...

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

Advertising optimization service.

Unified Advertising and Analytics solutions from Google

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

This website contains tracking information that allows admins to see Facebook Insights out of Facebook to this domain.

A simple library that provides standard Unicode emoji support across all platforms.

jQuery: The Write Less, Do More, JavaScript Library.

Modernizr is a JavaScript library that detects HTML5 and CSS3 features in the user’s browser and allows you to target specific browser functionality in your stylesheet.

JavaScript error detection app for detecting JS errors on customer visits.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

A semantic personal publishing platform with a focus on aesthetics, web standards, and usability.

CloudFlare is a global CDN and DNS provider that can speed up and protect any site online.

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Websites using some type of Facebook technology.

Websites using Google technologies

Aimtell is a cloud based marketing platform that enables digital marketers and businesses to send web-based push notifications based on custom events or site activity to desktop and mobile devices.

Previously Google Apps for Business. G Suite is a cloud-based productivity suite that helps you and your team connect and get work done from anywhere on any device. It's simple to setup, use and manage, allowing you to work smarter and focus on what really matters.

A family of standard web feed formats used to publish frequently updated information like blog entries, news headlines, audio and video.

A pingback is one of four types of linkback methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles.

Windows Live Writer Tagging Support Schema

Really Simple Discovery is a way to help client software find the services needed to read, edit, or "work with" weblogging software.

Websites using https protocol.

The DOCTYPE is a required preamble for HTML5 websites.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

A web page. Every web page is implicitly assumed to be declared to be of type WebPage, so the various properties about that webpage, such as breadcrumb may be used. We recommend explicit declaration if these properties are specified, but if they are found outside of an itemscope, they will be assumed to be about the page

By adding rel="home" to a hyperlink, a page indicates that the destination of that hyperlink is the homepage of the site in which the current page appears.

This page contains a meta robots tag which tells search engines and robots to index or not index the page.

Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.