Recent Technology Changes in baystate.edu

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Technologies in use by baystate.edu

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Websits using DoubleClick Spotlight tag.

Moat advertising metrics system.

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

Unified Advertising and Analytics solutions from Google

Hubspot provides marketing information and leads via inbounding marketing software.

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.

Show you how visitors are really using your website, collect feedback and turn more visitors into customers.

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Websites using Google technologies

Websites using some type of Facebook technology.

Neustar is a Data management solution that combines both media and audience data.

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

AddThis, the new brand name for Clearspring Technologies, is the leader in socially connecting publishers, services and advertisers to audiences on the open web. Reaching more than 1.3 billion unique users monthly, AddThis’ social tools and analytics are used on more than 14 million unique domains to distribute and track digital...

Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...

Carousel JavaScript solution

jQuery: The Write Less, Do More, JavaScript Library.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

iOS Safari instructions for mobile web apps

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Using this tag you can set up your web app to have an application shortcut icon added to a device's homescreen, and have the app launch in full-screen "app mode".

Websites using some type of cookie consent system

Liveintent is a people-based marketing technology platform that generates a customer graph while driving sales and revenue.

A rich hosted Exchange environment for every user without having to manage a server.

Constant Contact's Small Business Marketing suite of tools help you reach, engage, and acquire new customers through email, events, and social media

Formstack is an online form building software packed with optimization features.

Websites using https protocol.

The DOCTYPE is a required preamble for HTML5 websites.

The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

Sites who has this tag are verfied by google to use WebMaster tools

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

Wesites using favicon rel tag

A web page. Every web page is implicitly assumed to be declared to be of type WebPage, so the various properties about that webpage, such as breadcrumb may be used. We recommend explicit declaration if these properties are specified, but if they are found outside of an itemscope, they will be assumed to be about the page

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