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Removed Rubicon Project
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Removed Index Exchange
Recent Technology Changes in carefirst.com
6 months ago
7 months ago
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Added Rubicon Project
8 months ago
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Added Index Exchange
8 months ago
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Removed Rubicon Project
Technologies in use by carefirst.com
AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...
The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.
The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.
The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.
DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.
AppNexus DSP is a service for advertisers who want to increase the cost effectiveness of advertisement distribution.
Unified Advertising and Analytics solutions from Google
Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...
Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.
Crazy Egg allows website owners to create tests to figure out what people are doing on their website.
Proofpoint provides companies protection and visibility for their employees.
Qualtrics is the industry-leading provider of Online Survey Software.
Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...
Sleek, intuitive, and powerful mobile first front-end framework for faster and easier web development.
Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.
Autonomy owned CMS system originally designed by Interwoven. Used to create complex intranet and web CMS systems. Previously known as Interwoven TeamSite and now owned by HP.
Panopto is a video platform for businesses and universities. It's the easiest way to manage, live stream, record and share videos across your organization.
Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.
Amazon Route 53 is a highly available and scalable Domain Name System (DNS) web service.
The Platform for Privacy Preferences Project (P3P) enables Websites to express their privacy practices in a standard format that can be retrieved automatically and interpreted easily by user agents. P3P user agents will allow users to be informed of site practices (in both machine- and human-readable formats) and to automate dec...
Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.
Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.
The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.
A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".
UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.
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