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Technologies in use by haufe-akademie.de

End-to-end digital marketing solution

Unified Advertising and Analytics solutions from Google

Eloqua helps clients dramatically accelerate revenue growth through marketing automation and Revenue Performance Management.

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

econda bietet mit High-End Web-Analyse und Recommendation Engine data- driven E-Commerce fr professionelles E-Business.

Visual Website Optimizer is an Easy to use A/B testing tool that allows marketing professionals to create different versions of their websites and landing pages using a point-and-click editor and then see which version produces maximum conversion rate or sales.

Electronic Signature and Agreement Cloud

Consent Management Platform to get GDPR, CCPA, LGPD compliant for websites and apps.

Websites using some type of cookie consent system

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

AddThis, the new brand name for Clearspring Technologies, is the leader in socially connecting publishers, services and advertisers to audiences on the open web. Reaching more than 1.3 billion unique users monthly, AddThis’ social tools and analytics are used on more than 14 million unique domains to distribute and track digital...

Carousel JavaScript solution

jQuery: The Write Less, Do More, JavaScript Library.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

This site uses the viewport meta tag which means the content may be optimized for mobile content.

iOS Safari instructions for mobile web apps

Websites using Google technologies

CloudFlare is a global CDN and DNS provider that can speed up and protect any site online.

Cloudinary is a SaaS technology company headquartered in Santa Clara, California, with an office in Israel. The company provides a cloud-based image and video management services.

Wistia provides video hosting for businesses and personal users. The Wistia application includes detailed analytics (such as viewer heatmaps) and integrations with external stats tools like Google Analytics. The Wistia interface allows for complete customization of the video player, post and pre-roll behavior of the video, and a...

Embedded videos from YouTube.

Bitmovin provides adaptive streaming infrastructure for video publishers and integrators

Websites with cart functionality on them

Website using the € symbol on their website - meaning it may accept payment in Euros.

Direct payment via online banking.

Russian payment provider

Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.

A jQuery slider toolkit.

A semantic personal publishing platform with a focus on aesthetics, web standards, and usability.

Responsive web design tool, CMS, and hosting platform

The Apache HTTP Server is an open-source HTTP server for modern operating systems including UNIX, Microsoft Windows, Mac OS/X and Netware. The goal of this project is to provide a secure, efficient and extensible server that provides HTTP services observing the current HTTP standards. Apache has been the most popular web server ...

nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.

PHP is a widely-used general-purpose scripting language that is especially suited for Web development and can be embedded into HTML.

A family of standard web feed formats used to publish frequently updated information like blog entries, news headlines, audio and video.

A pingback is one of four types of linkback methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles.

Really Simple Discovery is a way to help client software find the services needed to read, edit, or "work with" weblogging software.

Websites using https protocol.

The DOCTYPE is a required preamble for HTML5 websites.

Content Security Policy is best used as defense-in-depth, to reduce the harm caused by content injection attacks.

Websites with FAQ page

Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.

The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook

The act of searching for an object. Related actions: FindAction: SearchAction generally leads to a FindAction, but not necessarily.

A scheme.org entity that represents an event happening at a certain time and location, such as a concert, lecture, or festival. Ticketing information may be added via the 'offers' property. Repeated events may be structured as separate Event objects.

A scheme.org entity that represents an article, such as a news article or piece of investigative report. Newspapers and magazines have articles of many different types and this is intended to cover them all.

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.

This page contains a meta robots tag which tells search engines and robots to index or not index the page.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

Wesites using favicon rel tag

When running in a browser on a mobile phone, "format-detection" meta tag determines whether or not telephone numbers in the HTML content will appear as hypertext links. The user can click a link with a telephone number to initiate a phone call to that phone number.

By adding rel="home" to a hyperlink, a page indicates that the destination of that hyperlink is the homepage of the site in which the current page appears.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.

The iconic font and CSS toolkit

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