Recent Technology Changes in ieca.org

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Technologies in use by ieca.org

Kevel is a next generation ad serving platform - we are re-thinking how ad serving should work and building a new platform from the ground up.

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

End-to-end digital marketing solution

Unified Advertising and Analytics solutions from Google

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

Piwik is an open source analytics platform currently used by individuals, companies and governments all over the world. With Piwik, your data will always be yours. Learn why Piwik is the right web analytics tool for you below.

Omniture TouchClarity¬ fully automates the decision making of targeting the right content to the right customer at the right time.

Visitor Identification api by Adobe

Data driven marketing advertising program provides social media sites with advance targeting

Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.

Provides a widget which lets a visitor translate your webpage into a different language.

Websites embedding Google maps.

CloudFlare is a global CDN and DNS provider that can speed up and protect any site online.

Neustar is a Data management solution that combines both media and audience data.

jQuery UI is a curated set of user interface interactions, effects, widgets, and themes built on top of the jQuery JavaScript Library. Whether you're building highly interactive web applications or you just need to add a date picker to a form control.

Modernizr is a JavaScript library that detects HTML5 and CSS3 features in the user’s browser and allows you to target specific browser functionality in your stylesheet.

jQuery: The Write Less, Do More, JavaScript Library.

Dynamic tag management gives marketers intuitive tools to quickly and easily manage an unlimited number of Adobe and third-party tags. You'll have more control and flexibility to optimize virtually anything online, all while reducing the dependence on IT resources.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.

This site uses the viewport meta tag which means the content may be optimized for mobile content.

A jQuery slider toolkit.

A semantic personal publishing platform with a focus on aesthetics, web standards, and usability.

Websites using Google technologies

A rich hosted Exchange environment for every user without having to manage a server.

A flexible & easy-to-manage web server... Internet Information Services (IIS) for Windows® Server is a flexible, secure and manageable Web server for hosting anything on the Web. From media streaming to web applications, IIS's scalable and open architecture is ready to handle the most demanding tasks.

ASP.NET is a web application framework marketed by Microsoft that programmers can use to build dynamic web sites, web applications and XML web services. It is part of Microsoft's .NET platform and is the successor to Microsoft's Active Server Pages (ASP) technology.

Websites using https protocol.

Content Security Policy is best used as defense-in-depth, to reduce the harm caused by content injection attacks.

The DOCTYPE is a required preamble for HTML5 websites.

Websites with FAQ page

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

Indicates that the site provides an interface specifically for searching the document and its related resources.

Wesites using favicon rel tag

Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.

The iconic font and CSS toolkit

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.