Recent Technology Changes in it.emich.edu
Technologies in use by it.emich.edu
AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...
Twitter advertising includes conversion tracking and re-marketing tools.
Allows advertisers to engage the same consumer with consistent ads across multiple platforms
Lets advertisers track their customers journey from Snapchat Ads.
Linkedin Advertisers, websites using Linkedin Conversion Tracking.
AdRoll is a simple and effective platform for advertising online and retargeting previous website visitors to bring them back to your site.
Orange142 is a team of demand generation and digital advertising experts
DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.
Unified Advertising and Analytics solutions from Google
Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...
Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.
Easy and clear website quality assurance. Make sure your web strategy is aligned with business processes with easy responsibility management and reporting.
Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...
CloudFlare is a global CDN and DNS provider that can speed up and protect any site online.
Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.
Content Security Policy is best used as defense-in-depth, to reduce the harm caused by content injection attacks.
Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.
UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.
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