Google Publisher Tag (GPT) is an ad tagging library with which you can dynamically build ad requests. GPT takes key details from you such as ad unit name, ad size, and custom targeting, builds the request, and displays the ad on web pages or mobile apps.
Google+ platform websites integration using the Google+ platform tag.
The Tweet Button is a small widget which allows visitors to share content and connect on Twitter.
Let visitors recommend your content on Google Search and share it on Google+.