Market Share by Top Websites

1 Customer.io is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Act-On is clearly lagging behind, losing to Customer.io in all segments.

Websites Categories

1 Customer.io has better usage coverage in more websites categories. Including Computers Electronics & Technology, Jobs & Career, Business & Consumer Services, Lifestyle and 13 other categories.

2 Act-On is leading in Finance, Science & Education, Travel & Tourism, Heavy Industry & Engineering and 3 other categories.

Geography

1 Customer.io is leading in most countries, including United States, United Kingdom, Canada, India and 89 other countries.

2 Act-On is leading in Netherlands, Mexico, China, New Zealand and 22 other countries.