Market Share by Top Websites

1 Act-On is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleVerify is leading in Top 10K Sites.

Websites Categories

1 Act-On has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Software, Internet & Telecom and 142 other categories.

2 DoubleVerify is leading in News & Media, Technology News, Computer Security, Search Engine and 16 other categories.

Geography

1 Act-On is leading in most countries, including United Kingdom, Canada, Netherlands, India and 89 other countries.

2 DoubleVerify is leading in United States, Brazil, Russia, Germany and 40 other countries.