Market Share by Top Websites

1 Act-On is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Heap Analytics is clearly lagging behind, losing to Act-On in all segments.

Websites Categories

1 Act-On has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Software, Internet & Telecom and 137 other categories.

2 Heap Analytics is leading in Social Network, Death, Games, Mobile Developers and 21 other categories.

Geography

1 Act-On is leading in most countries, including United States, United Kingdom, India, Canada and 98 other countries.

2 Heap Analytics is leading in Indonesia, Kenya, Ghana, Nepal and 13 other countries.