Market Share by Top Websites

1 Ad Butler is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Channel Intelligence is clearly lagging behind, losing to Ad Butler in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Sports and 128 other categories.

2 Channel Intelligence is leading in Shopping, Games, Home & Garden, Consumer Electronics and 15 other categories.

Geography

1 Ad Butler is leading in most countries, including Belarus, United States, United Kingdom, Canada and 80 other countries.

2 Channel Intelligence is leading in Poland, Hungary, Montenegro, Ukraine and 14 other countries.