Market Share by Top Websites

1 Ad Butler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ContentClick is clearly lagging behind, losing to Ad Butler in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, Sports and 112 other categories.

2 ContentClick is leading in Soccer, Computer & Electronics, Software, Humor and 25 other categories.


1 Ad Butler is leading in most countries, including United States, Belarus, Canada, Germany and 75 other countries.

2 ContentClick is leading in United Kingdom, Poland, Turkey, Taiwan and 4 other countries.