Market Share by Top Websites

1 Ad Butler is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ContentClick is clearly lagging behind, losing to Ad Butler in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, Music & Audio and 114 other categories.

2 ContentClick is leading in Soccer, Humor, Gay, Lesbian, & Bisexual, Movies and 26 other categories.


1 Ad Butler is leading in most countries, including United States, Belarus, Canada, Mexico and 75 other countries.

2 ContentClick is leading in United Kingdom, Slovakia, Algeria, Gambia and 3 other countries.