Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 ExoClick has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, Internet & Telecom, People & Society and 82 other categories.

2 Ad Butler is leading in News & Media, Sports, Food & Drink, Career & Education and 58 other categories.

Geography

1 ExoClick is leading in most countries, including United States, Germany, Turkey, Russia and 175 other countries.

2 Ad Butler is leading in Maldives and Liberia.