Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 ExoClick has better usage coverage in more websites categories. Including Adult, Computers Electronics & Technology, Arts & Entertainment, Games and 10 other categories.

2 Ad Butler is leading in News & Media, Food & Drink, Finance, Business & Consumer Services and 3 other categories.

Geography

1 ExoClick is leading in most countries, including United States, Germany, China, Russia and 97 other countries.

2 Ad Butler is leading in Nigeria, United Arab Emirates, Kyrgyzstan, Mauritius and one other country.