Market Share by Top Websites

1 Ligatus is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to Ligatus in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Career & Education and 90 other categories.

2 Ligatus is leading in News & Media, Soccer, Autos & Vehicles, Newspapers and 31 other categories.


1 Ad Butler is leading in most countries, including United States, United Kingdom, Canada, India and 67 other countries.

2 Ligatus is leading in Italy, France, Germany, Turkey and 10 other countries.