1
Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
2
In terms of market share, Ad Butler is clearly lagging behind, losing to Platform161 in all segments.
1
Platform161 has better usage coverage in more websites categories. Including Vehicles, Business & Consumer Services, Finance, Arts & Entertainment and 12 other categories.
2
Ad Butler is leading in News & Media, Food & Drink, Community & Society, Heavy Industry & Engineering and 2 other categories.
1
Platform161 is leading in most countries, including Netherlands, Sweden, Germany, Bulgaria and 30 other countries.
2
Platform161 is leading in Netherlands, Sweden, Germany, Bulgaria and 30 other countries.