Market Share by Top Websites

1 Simpli.fi is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to Simpli.fi in all segments.

Websites Categories

1 Simpli.fi has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 204 other categories.

2 Ad Butler is leading in Football, Boating, College & University Press, Bingo and 6 other categories.

Geography

1 Simpli.fi is leading in most countries, including United States, France, Australia, Canada and 124 other countries.

2 Ad Butler is leading in Belarus, Denmark, Finland, Norway and 7 other countries.