Market Share by Top Websites

1 SiteScout is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to SiteScout in all segments.

Websites Categories

1 SiteScout has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Adult and 184 other categories.

2 Ad Butler is leading in Football, Cycling & Biking, College & University Press, Genealogy and 5 other categories.

Geography

1 SiteScout is leading in most countries, including United States, India, Canada, Spain and 145 other countries.

2 Ad Butler is leading in Tuvalu, Faroe Islands, Cayman Islands, Niger and 2 other countries.