Market Share by Top Websites

1 Sproutable is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to Sproutable in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, News & Media, Sports, Music & Audio and 110 other categories.

2 Sproutable is leading in Arts & Entertainment, Movies, TV & Video, Software and 27 other categories.


1 Ad Butler is leading in most countries, including United States, Belarus, United Kingdom, Canada and 60 other countries.

2 Sproutable is leading in Pakistan, India, Viet Nam, Philippines and 21 other countries.