Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 206 other categories.

2 Ad Butler is leading in Football, Water Sports, College & University Press, Poker and 4 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, Australia, United Kingdom, Germany and 134 other countries.

2 Ad Butler is leading in Faroe Islands, Saint Vincent, Albania, Burundi and 2 other countries.