Market Share by Top Websites

1 WisePops is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to WisePops in all segments.

Websites Categories

1 WisePops has better usage coverage in more websites categories. Including Shopping, Business & Industry, Career & Education, Clothing and 104 other categories.

2 Ad Butler is leading in Arts & Entertainment, News & Media, Sports, Music & Audio and 57 other categories.


1 WisePops is leading in most countries, including United States, Great Britain, Australia, France and 73 other countries.

2 Ad Butler is leading in Belarus, Canada, South Africa, Denmark and 29 other countries.