Market Share by Top Websites

1 WisePops is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to WisePops in all segments.

Websites Categories

1 WisePops has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Career & Education and 90 other categories.

2 Ad Butler is leading in Arts & Entertainment, News & Media, Sports, People & Society and 66 other categories.


1 WisePops is leading in most countries, including United States, United Kingdom, Australia, France and 69 other countries.

2 Ad Butler is leading in Canada, Italy, Malaysia, Turkey and 31 other countries.