Market Share by Top Websites

1 Ziff Davis is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to Ziff Davis in all segments.

Websites Categories

1 Ziff Davis has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Computer & Electronics, Internet & Telecom and 125 other categories.

2 Ad Butler is leading in Sports, Food & Drink, Cooking & Recipes, Finance and 40 other categories.


1 Ziff Davis is leading in most countries, including United States, France, Germany, United Kingdom and 95 other countries.

2 Ad Butler is leading in South Africa, Singapore, Thailand, Nigeria and 15 other countries.