AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdAction has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Marketing & Advertising and 82 other categories.
AdOnion is leading in Arts & Entertainment, People & Society, Computer & Electronics, Movies and 40 other categories.
AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 48 other countries.
AdOnion is leading in India, Indonesia, Israel, Philippines and 6 other countries.