Market Share by Top Websites

1 AdAction is leading in Top 1M Sites and The Entire Web.

2 C3 Metrics is leading in Top 100K Sites.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 96 other categories.

2 C3 Metrics is leading in Accommodation & Hotels, Photography, Celebrities & Entertainment News, Universities & Colleges and 18 other categories.

Geography

1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 47 other countries.

2 C3 Metrics is leading in United States, Myanmar, Sri Lanka, Colombia and 3 other countries.