Market Share by Top Websites

1 AdAction is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 C3 Metrics is leading in Top 100K Sites.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 99 other categories.

2 C3 Metrics is leading in Accommodation & Hotels, Investing, Universities & Colleges, Celebrities & Entertainment News and 19 other categories.

Geography

1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 44 other countries.

2 C3 Metrics is leading in United States, Russia, Australia, China and 10 other countries.