Market Share by Top Websites

1 AdAction is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Channel Intelligence is clearly lagging behind, losing to AdAction in all segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 99 other categories.

2 Channel Intelligence is leading in Home & Garden, Consumer Electronics, Games, Industrial Goods & Services and 18 other categories.

Geography

1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 36 other countries.

2 Channel Intelligence is leading in United States, Russia, Canada, Australia and 16 other countries.