Market Share by Top Websites

1 AdAction is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Channel Intelligence is clearly lagging behind, losing to AdAction in all segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Science and 106 other categories.

2 Channel Intelligence is leading in Home & Garden, Sports, Animal Products & Service, Cosmetics and 7 other categories.

Geography

1 AdAction is leading in most countries, including Norway, Sweden, Netherlands, Denmark and 53 other countries.

2 Channel Intelligence is leading in Canada, Tonga, Slovakia, Singapore and 3 other countries.