Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdAction is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Lifestyle, Food & Drink, E-commerce & Shopping, News & Media and 13 other categories.

2 ExoClick is leading in Adult, Computers Electronics & Technology, Arts & Entertainment, Games and 3 other categories.

Geography

1 ExoClick is leading in most countries, including United States, Germany, China, Russia and 86 other countries.

2 AdAction is leading in Norway, Sweden, Denmark, Malaysia and 18 other countries.