1
AdAction is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Mellow Ads is clearly lagging behind, losing to AdAction in all segments.
1
AdAction has better usage coverage in more websites categories. Including Lifestyle, Computers Electronics & Technology, Food & Drink, E-commerce & Shopping and 18 other categories.
2
Mellow Ads is leading in Gambling and Adult.
1
AdAction is leading in most countries, including Norway, Sweden, United States, Netherlands and 69 other countries.
2
Mellow Ads is leading in Ukraine, Russia, Colombia, Portugal and 11 other countries.