Market Share by Top Websites

1 Neodata is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 AdAction is leading in Top 1M Sites.

Websites Categories

1 Neodata has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, Travel and 137 other categories.

2 AdAction is leading in Science, Social Sciences, Finance, Technology News and 23 other categories.


1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 30 other countries.

2 Neodata is leading in Italy, United States, Germany, France and 28 other countries.