Market Share by Top Websites

1 PubExchange is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 AdAction is leading in Top 1M Sites.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 85 other categories.

2 PubExchange is leading in Food & Drink, Home & Garden, Cooking & Recipes, Nursery & Playroom and 20 other categories.


1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 36 other countries.

2 PubExchange is leading in United States, Canada, United Kingdom, India and 12 other countries.