1
AdAction is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, PubExchange is clearly lagging behind, losing to AdAction in all segments.
1
AdAction has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Science and 91 other categories.
2
PubExchange is leading in Universities & Colleges, Beauty & Fitness, Nursery & Playroom, Home & Garden and 12 other categories.
1
AdAction is leading in most countries, including Norway, Sweden, Netherlands, Denmark and 38 other countries.
2
PubExchange is leading in United States, Canada, Mexico, Israel and 15 other countries.