Market Share by Top Websites

1 RichRelevance is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdAction is clearly lagging behind, losing to RichRelevance in all segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 80 other categories.

2 RichRelevance is leading in Shopping, Clothing, Sports, Consumer Electronics and 43 other categories.

Geography

1 RichRelevance is leading in most countries, including United States, Russia, United Kingdom, Brazil and 57 other countries.

2 AdAction is leading in Sweden, Norway, Netherlands, Denmark and 13 other countries.