Market Share by Top Websites

1 AdAction is leading in Top 1M Sites and The Entire Web.

2 Sanoma is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Lifestyle, Computers Electronics & Technology, Food & Drink, E-commerce & Shopping and 12 other categories.

2 Sanoma is leading in News & Media, Vehicles, Arts & Entertainment, Sports and 3 other categories.

Geography

1 AdAction is leading in most countries, including Norway, Sweden, United States, Netherlands and 70 other countries.

2 Sanoma is leading in Romania, Belgium, Portugal, Colombia and 11 other countries.