Market Share by Top Websites

1 Simply is leading in The Entire Web.

2 AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Simply has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Sports and 72 other categories.

2 AdAction is leading in Business & Industry, Shopping, Social Sciences, Science and 62 other categories.


1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 36 other countries.

2 Simply is leading in Italy, France, Australia, United Kingdom and 22 other countries.