Market Share by Top Websites

2 AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Shopping, Computer & Electronics and 99 other categories.

2 AdAction is leading in Business & Industry, Marketing & Advertising, Finance, Music & Audio and 40 other categories.


1 Specific Media is leading in most countries, including United States, United Kingdom, Denmark, France and 42 other countries.

2 AdAction is leading in Sweden, Norway, Netherlands, Japan and 18 other countries.