AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Religion & Spirituality, News & Media and 79 other categories.
AdAction is leading in Business & Industry, Shopping, Marketing & Advertising, Internet & Telecom and 59 other categories.
AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 30 other countries.
SpecificClick is leading in United States, Russia, Canada, India and 20 other countries.