Market Share by Top Websites

1 AdAction is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Spongecell is still behind AdAction in all market share segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 107 other categories.

2 Spongecell is leading in Online Marketing, Mental Health, Investing, Conditions & Diseases and 14 other categories.


1 AdAction is leading in most countries, including Norway, Sweden, Netherlands, Denmark and 45 other countries.

2 Spongecell is leading in United States, Australia, United Arab Emirates, Slovenia and 4 other countries.