Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdAction is still behind TripleLift in all market share segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Sports and 110 other categories.

2 AdAction is leading in Business & Industry, Social Sciences, Science, Marketing & Advertising and 42 other categories.

Geography

1 AdAction is leading in most countries, including Norway, Sweden, Netherlands, Denmark and 32 other countries.

2 TripleLift is leading in United States, United Kingdom, Canada, Australia and 30 other countries.