Market Share by Top Websites

1 Adara is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adconion is still behind Adara in all market share segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, News & Media, Internet & Telecom, Music & Audio and 60 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Business & Industry and 55 other categories.

Geography

1 Adara is leading in most countries, including United States, France, Spain, United Kingdom and 84 other countries.

2 Adconion is leading in Sweden, Norway, Ecuador, Faroe Islands and 4 other countries.