Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adara is still behind AdMeta in all market share segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Internet & Telecom, People & Society and 59 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Business & Industry and 47 other categories.


1 AdMeta is leading in most countries, including Poland, Spain, France, Russia and 55 other countries.

2 Adara is leading in United States, United Kingdom, United Arab Emirates, Japan and 38 other countries.