Market Share by Top Websites

1 Adara is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Shopzilla is clearly lagging behind, losing to Adara in all segments.

Websites Categories

1 Shopzilla has better usage coverage in more websites categories. Including Shopping, People & Society, Arts & Entertainment, Consumer Electronics and 89 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Business & Industry and 53 other categories.

Geography

1 Adara is leading in most countries, including United States, France, Spain, United Kingdom and 90 other countries.

2 Shopzilla is leading in Finland, Moldova, Bolivia, Mongolia and 2 other countries.