Market Share by Top Websites

1 Adara is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Vocus is clearly lagging behind, losing to Adara in all segments.

Websites Categories

1 Vocus has better usage coverage in more websites categories. Including People & Society, Health, Internet & Telecom, News & Media and 59 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Business & Industry and 47 other categories.


1 Adara is leading in most countries, including United States, France, Spain, United Kingdom and 67 other countries.

2 Vocus is leading in Romania, Ukraine, Cayman Islands, Finland and 3 other countries.