Market Share by Top Websites

1 Adara is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Yieldlab is leading in Top 10K Sites.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Shopping, Internet & Telecom and 63 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Business & Industry and 51 other categories.

Geography

1 Adara is leading in most countries, including United States, France, Spain, United Kingdom and 68 other countries.

2 Yieldlab is leading in Germany, Austria, Switzerland, Slovenia and 12 other countries.